a new dawn for your business – begins today
Welcome to the keiste challenge. This is a 5 day business sales blueprint to help you create a reliable and scalable revenue channel for your business. By reaching out and making connections by phone.
Each participant in the free challenge will receive:
- 5 days free training and advice
- personal study articles and videos
- homework and home study
- a downloadable worksheet
- free phone credit to help you get started
- a free click-to-call workspace
- free leads from your target sector and location
- ongoing email newsletter full of tips & tricks
- a certificate of completion
- free ongoing support
When you finish this challenge, you’ll be armed with a special sales skillset. Not only will this help you pay your business bills, but you’ll genuinely be able to expand your business and thrive – if you stick with it!
All in a stress free and enjoyable manner. Remember: sales is like a muscle. The more you exercise it. The bigger and stronger it’ll get.
cold calling isn’t dead: here’s why it works (backed by data)
If you’re a business owner looking to grow fast and lean, there’s one channel you probably aren’t using — but should be.
Cold calling.
I know what you’re thinking:
“no one answers the phone anymore”
“isn’t cold calling dead?”
“i don’t want to sound like a scammer”
but here’s the truth:
cold calling is still one of the most effective, direct ways to generate revenue, build relationships, and validate your offer — if you do it right.
Let’s dig into why.
cold hard data: cold calling still converts
According to Ringlead and Salesforce:
- 82% of buyers say they accept meetings with sellers who cold call.
- only 69% of buyers say they’ve taken a call from a new salesperson in the last 12 months.
- professional cold callers convert at a rate of 6.3% on average — outperforming most digital ads.
Compare that to:
- Facebook ad CTRs? ~0.9%
- Email open rates? ~15% (if you’re lucky)
in other words, a good cold call is worth more than a thousand impressions.
why cold calling works (especially for founders)
- it’s fast
you don’t need a big ad budget or a funnel. you need a number, a pitch, and 10 minutes. - it’s human
cold calls let you hear objections in real time, adjust your messaging, and build trust — instantly. - it builds resilience
every “no” gets you closer to a “yes”. and every call sharpens your message. - you learn faster
want to know if your offer works? pitch it 20 times. by the end of the day, you’ll know.
why founders should be first on the phones
you’re the best person to sell your product.
why?
- you believe in it
- you understand the pain it solves
- you care about what happens next
founders who cold call don’t just close deals — they build better products, craft sharper messaging, and earn customer loyalty early.
still not convinced?
jeff bezos, brian chesky, and sara blakely all started with cold calls.
you can too.
the keiste challenge: what to expect
over the next 5 weeks, we’ll walk you through how to build a repeatable cold-calling machine from scratch. free.
each week, you’ll get:
- a practical article like this
- a video lesson with experts
- a worksheet to take action (like today’s)
this week’s worksheet:
📝 download the keiste cold-calling blueprint
your action item this week:
- download the worksheet
- answer the blueprint questions
- write your first call script using our template
- try calling three leads
next week, we’ll walk you through exactly what to say on the phone — and how to say it with confidence.
you in?
👇 stay tuned for article 2:
cold calling for business owners – an on-the-phone how-to
